Pupils from St Anthony's Primary school in Saltcoats took part in a movie-making exercise, creating a film to explain the Irvine Bay approach to regeneration.
The children went out on location to town centres, the waterfront, a building site and a golf course to help illustrate how Irvine Bay Regeneration Company is making a difference.
The video played a key role at the 2010 Annual Public Meeting, introducing the making a difference theme and demonstrating, in a way that words never could, how young people are contributing directly to regeneration in the area.